It’s no exaggeration to say that in 2015 mobile payments are taking over the Middle Kingdom! China is one of the first countries in the world where mobile payments have truely gained traction across society and are rapidly being accepted as the norm. Today, we’ll give you all the details on how to take WeChat Payments as a small business, because it seems that just about everyone is jumping on the mobile payment bandwagon!
“The Unimaginable Curve”
During a presentation at last month’s Tencent Global Partner’s Conference in Chongqing the General manager of WeChat payments described the above chart as “The Unimaginable Curve”. It shows the amazing increase in popularity of WeChat transactions that has happened in 2015 and how this trend is still increasing week by week!
Above: Spring Festival Gala Show WeChat Lucky Money Envelopes Giveaway
Payment transactions across WeChat famously became popular due to the Lucky Money (hong bao 红包) giveaway frenzy of the Chinese Spring Festival Gala TV Show. The phenomenon made global headlines and was later described by Jack Ma as a “Pearl Harbor attack” on Alibaba’s Alipay service.
Yet as we can see from the ‘Unimaginable Curve’, every day is now like Spring Festival in terms of payment transactions on WeChat! Payment transactions through WeChat are so much now that Tencent’s (parent company of WeChat) 3rd quarter results released on Nov 10th felt necessary to mention this:
How to take WeChat Payments for my small business?
Taking mobile payments as a small business in China is easy to set up. We contacted a couple of companies offering these services to find out how it all works. Most small businesses purchase a handheld wireless POS (point of sales) machine, similar to the one below:
Typical prices for this machine:
All-In-One POS Machine with Laser Scan Head
Typical Market Price: 1500 RMB
All-In-One POS Machine without Laser Scan Head
Typical Market Price: 800 RMB
The laser scan head will allow you to scan the payment QR code on the customer’s phone directly. The cheaper version of the machine will produce a QR code that must be scanned by the customer’s phone in order to complete the payment.
The POS machines we found allow payments through:
- Baidu wallet
- Chinese Debt Cards (no foreign)
- Chinese Credit Cards (no foreign)
Service Fee Rates for different payment methods
A small service fee is charged for all payments through the POS machine. These vary depending on the type of transaction, all of which are less than 1%.
WeChat Payments: 0.6%
Alipay Payments: 0.6%
Baidu Wallet Payments: 0.6%
Bank Debt Cards / Credit Cards: 0.78%
Setting Things Up
In order to take WeChat payments, a company will usually first need to set up it’s own verified WeChat Service account. For Alipay, you will need a real name verfified Alipay account. There is a list of several documents that the company needs to provide including copies of business licenses, organization code, opening permit, pictures of the physical store etc. Once all the aplications are done, the machine is sent to the store by courier. There is an online platform to track all transactions throught the machine.
Final note: Contact us through the account or at firstname.lastname@example.org if you are interested in setting up mobile payments for your store, we can put you in touch.