WeChat Karaoke Of The Future

Matthew Brennan Case Studies

Welcome to M-Bar, the future of WeChat empowered Karaoke! M-Bar (www.ucmbar.com) is a Chinese startup from Xiamen city in Fujian province that runs a line of staff-less Karaoke booths empowered completely through WeChat. Want to learn how it works? Check out the video below from our friend Manya Koetse at the very excellent WhatsOnWeibo: Video length: 1:36 mins   How does WeChat Karaoke Work? Today …

Mark Zuckerberg is on WeChat!

Matthew Brennan Case Studies

Breaking News: It’s official! Facebook founder and CEO Mark Zuckerberg has followed in the footsteps of Bill Gates (see previous article) and opened up a WeChat official account. Read on to find out the details plus a series of highly revealing quotes from the Zuck regarding his thoughts on China’s social media. Above: Mark’s new official account In the new account’s …

WeChat Announces 6 Big Changes to Mini Programs

Matthew Brennan Uncategorized

Today WeChat announced 6 changes to mini programs. All positive changes that will have an impact on mini programs gaining traction in China. Below is the list: Individual developers can create and submit mini programs to the WeChat team. We no longer need a Chinese business license, just Chinese ID card. This is a similar set up to how we apply for …

Augmented Reality Chinese Translation

Matthew Brennan Uncategorized

Augmented reality Chinese translation is already here. Anyone of us can use our phone to translate all the characters around us on the fly. Don’t believe it, check out the pictures and gif below… The app to do it with. Not WeChat unfortunately. Yes, that’ right it’s good old Google Translate. Hang on, isn’t Google blocked in China?  Well, mostly yes. But …

WeChat Key Trends Report 2017

Matthew Brennan Reports

Below are the slides from a keynote presentation delivered by Matthew Brennan at the China Connect Paris Conference on the 2nd of March 2017. He covers the key trends for WeChat and WeChat marketing featuring the latest data, case studies and quotes from respected experts. If you would like a PDF version of this report just drop us an email at info@chinachannel.co. If you are …

Bill Gates On WeChat

Bill Gates Joins WeChat. Apple & Facebook Fail On WeChat

Matthew Brennan Case Studies, Hot News

3 days ago Bill Gates officially launched his own WeChat official account (WeChat ID: gatesnotes) and broadcast a short 30 second message to his WeChat followers. Bill’s company Microsoft is actually kicking ass on WeChat, they have several very interesting WeChat accounts including a Chinese virtual girlfriend chatbot. We did a little research into the presence Microsoft and other American tech giants have on China’s …

Starbucks WeChat Logo

Starbucks WeChat Gifting Feature

Matthew Brennan Case Studies

A new button for Starbucks magically appeared for China WeChat users yesterday. The new feature allows users to buy a coffee and send it as a gift on WeChat to their friend or loved one. It’s a bit like WeChat lucky money, except its WeChat lucky coffee 🙂 Read on to find out how the feature works and the details on why Starbucks and …

1.2 Million Sold on WeChat in Just 12 minutes!

Matthew Brennan Case Studies

How do you sell 1.2 Million RMB’s worth of merchandise in 12 minutes on WeChat? That’s the question we’re going to answer today with a detailed case study of a super successful online sales promotion that happened just 3 days ago on WeChat. Read on to find out: What was the promotion? Which WeChat sales techniques did they use? Can I use any of …

Amazon Go China WeChat

Amazon Go For China? WeChat Store Of The Future

Matthew Brennan Case Studies

Is this China’s version of Amazon Go? Completely staff-less stores empowered totally through WeChat. BingoBox is a Chinese startup from Zhongshan city in Guangdong that runs a line of completely automated mobile convenience stores. Check out their promotional video below: Video length: 1:54 mins How does it really work? Our friend Jackie Fong from Shanghai agency JING Digital visited one of the stores …

WeChat Gold

Forget Red Packets, WeChat GOLD Packets are coming!

Matthew Brennan Features, Hot News

It’s that time of year again. When all the crazy numbers come out about WeChat lucky money red packets. Last year 8.08 billion digital WeChat red envelopes were sent out (see our previous article) Chinese New Year’s Eve. This year it’s 14.2 BILLION! On 1 day! Above: some context to those numbers WeChat’s last reported monthly active user numbers are 846 …