Tencent’s Investment Strategies Revealed

Matthew Brennan Article from other sources

Below is my translation of an interview with Tencent Investment Partnership Manager, Li Zhaohui 李朝晖 conducted last week by Business Week China. The rare interview provides a dive deep into Tencent investment division’s thinking. This is a must read for anyone wishing to better understand Tencent’s investment strategies. The article is very typical of the many longer in-depth more thought-provoking …

One Billion Users And Counting — What’s Behind WeChat’s Success?

Matthew Brennan Article from other sources

It’s no exaggeration to say that life in modern China without WeChat is pretty much unthinkable. Tencent’s blockbuster super-app is the poster child for China’s mobile lifestyle, embedding itself into all aspects of daily life in ways that are sometimes hard for people based outside of mainland China to fully grasp. Just a few days ago it was announced that …

Tencent CEO Pony Ma Talks On Smart Retail

Matthew Brennan Article from other sources, Tencent

Tencent CEO Pony Ma gave an interview today covering a variety of topics. Below is my translation of the part on ‘smart retail’ (what Alibaba call ‘new retail’) which has been easily one of 2018’s red-hot topics so far. I found it particularly interesting as it provides some insight into Tencent’s strategy in this area. Interviewer: What are your thoughts, …

Intro To The WeChat Javascript SDK

Matthew Brennan Article from other sources

WeChat Javascript SDK Tutorial: With the current WeChat hegemony that’s found in China, we find that our team has increasingly been working on mobile HTML5 micro websites that are designed to run specifically in the Wechat browser. The smart guys at Tencent have put together a very nice Javascript library that allows developers to leverage an array of native WeChat app functionalities …

WeChat Official Accounts Performance Data

Matthew Brennan Article from other sources, Case Studies

Today we bring you our translated highlights from a report released a few days ago by Data Story which collects performance data from 4,783 different brand’s WeChat official accounts. It analyses over half a million WeChat articles in total, comparing the last quarter of 2015 with the first three months of 2016. Highlights include: Current trends for views and likes broken down by industry …

Leaked: WeChat’s Plans for 2016

Matthew Brennan Article from other sources, Features

WeChat 2016: A few days ago an article was published on WeChat which claimed to be a leaked internal plan for WeChat’s new features releases in 2016. The article generated much speculation and discussion. Are these really the changes we can expect WeChat to make in 2016? Below we present our translated version of the original (source: 微互动 We-Interactive) with our …

When One App Rules Them All: The Case of WeChat and Mobile in China (Connie Chan)

Matthew Brennan Article from other sources

Today we want to draw your attention to one of the most well written and thought provoking WeChat articles we’ve read this year. This article was written by Connie Chan, a partner at Andreessen Horowitz. She describes why WeChat is such an important app globally and how it’s advanced far beyond western social platforms like Facebook. To read the full article (below is just …