China’s Bike Sharing Industry Mini Report November 2016

Mobike & Ofo: Bike Sharing Industry Report

Matthew Brennan Case Studies, Infographics, Platforms

Mobike & Ofo are leading the market but copycats are springing up quickly across China as bike sharing apps become massively popular. In this report we provide you with key information about this fast moving trend.

China’s Bike Sharing Industry Mini Report November 2016

China’s Bike Sharing Industry Mini Report November 2016

China’s cities are rapidly filling up with different colored bikes as bike sharing apps become all the rage

China’s cities are rapidly filling up with different colored bikes as bike sharing apps become all the rage

The market has become flooded with new entrants in recent months

The market has become flooded with new entrants in recent months

The WeChat team in Guangzhou even have their own on campus bike sharing: WeBike

The WeChat team in Guangzhou even have their own on campus bike sharing: WeBike

Dirty tricks between competitors together with vandalism and abuse of the bikes by the public have been well reported

Dirty tricks between competitors together with vandalism and abuse of the bikes by the public have been well reported

Broken Mobikes and Ofo bikes

Broken Mobikes and Ofo bikes

There are over 450 million bikes in China

There are over 450 million bikes in China

78%of households own a bike

78%of households own a bike

Breakdown Of The Players

Breakdown Of The Players

The Clear Market Leaders

The Clear Market Leaders

Users By Gender For Mobike and Ofo

Users By Gender For Mobike and Ofo

Mobike and Ofo Are High frequency use apps

Mobike and Ofo Are High frequency use apps

Mobike 摩拜单车 January 2015 Tier 1 Cities + Chengdu Backed by Tencent Tencent Android App Store Downloads 400k

Mobike 摩拜单车 January 2015 Tier 1 Cities + Chengdu Backed by Tencent Tencent Android App Store Downloads 400k

Ofo 共享单车 December 2014 Tier 1 Cities + Chengdu Backed by DiDi, Xiaomi Tencent Android App Store Downloads 170k

Ofo 共享单车 December 2014 Tier 1 Cities + Chengdu Backed by DiDi, Xiaomi Tencent Android App Store Downloads 170k

Many industry analysts believe it likely that Mobike and Ofo will eventually merge in the same way as taxi hailing apps did.

Many industry analysts believe it likely that Mobike and Ofo will eventually merge in the same way as taxi hailing apps did.

The Smaller Players

The Smaller Players

HelloBike 哈罗单车 March 2016 Ningbo, Suzhou First 15 mins is free Tencent Android App Store Downloads 3k

HelloBike 哈罗单车 March 2016 Ningbo, Suzhou First 15 mins is free Tencent Android App Store Downloads 3k

1 Step Bikes 一步单车 October 2016 Chengdu Tencent Android App Store Downloads 2.2k

1 Step Bikes 一步单车 October 2016 Chengdu Tencent Android App Store Downloads 2.2k

Qibei 骑呗单车 July 2015 Hangzhou Users with high credit scores don’t need to put down a deposit Tencent Android App Store Downloads 2k

Qibei 骑呗单车 July 2015 Hangzhou Users with high credit scores don’t need to put down a deposit Tencent Android App Store Downloads 2k

XiaoMing Bike 小鸣单车 July 2016 Shanghai 100 Million RMB A round Investment completed Tencent Android App Store Downloads 6.4k

XiaoMing Bike 小鸣单车 July 2016 Shanghai 100 Million RMB A round Investment completed and Tencent Android App Store Downloads 6.4k

Bluegogo 小蓝单车 November 2016 Shenzhen 5 Mao per half hour, adjustable seat heights Tencent Android App Store Downloads 3.7k

Bluegogo 小蓝单车 November 2016 Shenzhen 5 Mao per half hour and adjustable seat heights Tencent Android App Store Downloads 3.7k

All of the apps except one* will ask users to make a deposit before using their service. Highest is 299 RMB ($43.2) Lowest is 99 RMB ($14.3)

All of the apps except one* will ask users to make a deposit before using their service. Highest is 299 RMB ($43.2) Lowest is 99 RMB ($14.3)

In researching this report we even found a bike sharing app that lets users purchase walnuts

In researching this report we even found a bike sharing app that lets users purchase walnuts

Currently Ofo is the only platform that can work directly through their WeChat service account without downloading their app.

Currently Ofo is the only platform that can work directly through their WeChat service account without downloading their app.

Bike sharing isn’t for every city in China Chongqing Urban population: 18 million Nickname: Mountain City 山城

Bike sharing isn’t for every city in China Chongqing Urban population: 18 million Nickname: Mountain City 山城

But fear not…

But fear not…

Mobike Ofo China Bike Sharing

Car2Go Chongqing Pricing 0 RMB deposit 99 RMB registration fee 1.19 RMB per mile + 0.59 RMB per minute

Car2Go Chongqing Pricing 0 RMB deposit 99 RMB registration fee with 1.19 RMB per mile + 0.59 RMB per minute

Mobike Ofo China Bike Sharing