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Starbucks WeChat Gifting Feature

Matthew Brennan Case Studies

A new button for Starbucks magically appeared for China WeChat users yesterday. The new feature allows users to buy a coffee and send it as a gift on WeChat to their friend or loved one. It’s a bit like WeChat lucky money, except its WeChat lucky coffee 🙂 Read on to find out how the feature works and the details on why Starbucks and …

WeChat Membership Cards

Matthew Brennan Features

Virtual WeChat membership cards are becoming increasingly popular in China as more and more businesses and consumers realize the benefits. A few days ago WeChat announced a big upgrade to the membership card features available for official accounts. Today we’ll guide you through the updates and take a look at how the new membership cards work on WeChat. What are WeChat membership …

How To Get Discounts In McDonalds Using WeChat: WeChat Essential Tips

Matthew Brennan WeChat Tips

In today’s WeChat Essential Tip we will show you step by step how to get discounts in McDonald’s through using WeChat Coupons (卡券). Actually this method of using WeChat Coupons works for many large chain businesses in China. KFC for example has a similar coupon system, Starbucks uses WeChat coupons, Carrefour, Walmart, the list goes on and on. We chose McDonald’s as the case study because …