WeChat Data Report 2017 WeChat Lifestyle Update

Matthew Brennan Reports

Once again the highlight of this year’s Tencent Global Partners Conference was the release of a new data set regarding WeChat usage. Below is the report which is shorter than previous years and this time delivered by Frank Fu, Manager of Data Analytics on the Core WeChat Team. We were there live in the South Western Chinese city of Chengdu …

WeChat Official Accounts Performance Data

Matthew Brennan Article from other sources, Case Studies

Today we bring you our translated highlights from a report released a few days ago by Data Story which collects performance data from 4,783 different brand’s WeChat official accounts. It analyses over half a million WeChat articles in total, comparing the last quarter of 2015 with the first three months of 2016. Highlights include: Current trends for views and likes broken down by industry …

WeChat Knows When You Sleep

Matthew Brennan Uncategorized

WeChat released a strange and perhaps even a little unsettling set of data a few days ago. To coincide with ‘World Sleep Day’ the WeChat team decided to remind us that they know when you sleep and they know when you get up. In fact WeChat knows a lot about you that you probably don’t realize. As WeChat is used by practically …

Top 10 WeChat Accounts For Foreigners in China

Matthew Brennan Case Studies, Infographics

Top 10 WeChat accounts for foreigners in China. 1. Shameless WeChat ID: shamelesschina Beijing based Shameless is the undisputed Queen of WeChat accounts for foreigners in China. Expect sharp and witty original content every friday.   2. China Wire WeChat ID: ChinaWire Daily lunch time updates of general news and articles of interest to foreigners in China taken from across …