Tag Archive

Below you'll find a list of all posts that have been tagged as “red envelopes”

WeChat Gold

Forget Red Packets, WeChat GOLD Packets are coming!

Matthew Brennan January 30, 2017 Features, Hot News

It’s that time of year again. When all the crazy numbers come out about WeChat lucky money red packets. Last year 8.08 billion digital WeChat red envelopes were sent out (see our previous article) Chinese New Year’s Eve. This year it’s 14.2 BILLION! On 1 day! Above: some context to those numbers WeChat’s last reported monthly active user numbers are 846 …

4 Recent Changes To Wechat You Won’t Have Realized

Matthew Brennan February 8, 2016 Features

WeChat’s latest Spring Festival update (WeChat 6.3.13) released on Feb 1st 2016 in China included 4 interesting small Spring Festival changes; we guarantee you won’t have noticed all of them. Read on to find out… WeChat 6.3.13: Your ‘Moments Year in Review’ Tap the search icon at the top of WeChat chat timeline home page and select moments. You will …

WeChat Lucky Love Money – A Funny Story

Matthew Brennan October 30, 2015 Case Studies, Tencent

The sending of WeChat lucky money red envelopes has undoubtedly changed Chinese society. The red envelope phenomenon, particularly during Spring Festival period, is the key through which WeChat has unlocked the wallets of 200+ million Chinese. Scan the QR code below (long press and select ‘Extract QR Code’) to see your own personal WeChat lucky money red envelope history. WeChat Lucky …

These resources were put together by…

Matthew Brennan, a speaker and writer focusing on Chinese mobile technology and innovation. In particular, he’s known for analysis of Tencent, China’s largest tech giant, and ByteDance, the parent company of TikTok. His opinions have been featured in global media (Bloomberg, The Wall Street Journal, The Economist, BBC, The Financial Times, TechCrunch, Forbes, Quartz, Wired, Reuters, Harvard Political Review).

Matthew was recognized by LinkedIn with a ‘2018 Power Profile Award’ given to the most influential profiles on the platform. He is also co-host of the China Tech Talk podcast produced together with China’s largest English language tech media, Technode & TechCrunch China. His company organizes China’s largest WeChat marketing conference series for international companies. Matthew has been based in China for 15 years.

As a speaker Matthew regularly delivers presentations across the globe for executive teams seeking to gain insight into Chinese tech innovation. Previous clients include Google, LinkedIn, DHL, NBC Universal, Boston Consulting Group, Schneider Electric, BNP Paribas, Daimler, Tencent and L’Oréal Group as well as for a large number of industry association conferences.

ATTENTION FACTORY: THE STORY OF TIKTOK AND CHINA’S BYTEDANCE

In 2012, TikTok’s parent company ByteDance was just a handful of geeks working out of a scrappy four-bedroom apartment in Beijing. Today, it is the world’s fastest-growing tech behemoth worth in excess of $100 billion, unrecognizable from its humble beginnings.

Thousands of articles have been written about TikTok and its Chinese parent company ByteDance, but no one has told the complete story. Until now. Brennan’s book documents for the first time the ascendancy and missteps of a company that has forever changed the way we think about China and Chinese technology.

A creative blend of storytelling and analysis, interwoven with captivating anecdotes of TikTok, rare photos of ByteDance’s original team, incisive analysis and telling infographics, “Attention Factory” is an essential read for those looking to understand how ideas in the American and Chinese internet worlds collided, coincided and converged throughout the past decade.

Get the inside story on TikTok now.

© China Channel 2018

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